Start: August 2024
Duration: 6 months, 72 study hours

Communication and Marketing Strategy Lab 

Communication and Marketing Strategy Lab

Transform Brand Communication

Transform your approach to communication! This lab-program inspires you to upgrade your theoretical and practical knowledge for applying contemporary communication strategies to a fashion brand. Scale your understanding of brand recognition, communication channels, and strategy execution, providing a comprehensive framework for communication management.

  • On-Live program

    Live video lessons with
    recorded version

  • 6 months - 72 study hours

    • Weekly: 3 h live sessions
    • Total: 44 h theory, 28 h practice

  • Build a portfolio

    6-12 photoshoot
    assignments

  • Completion certificate

    • OCDE Standards
    • Labor certification with government
      validity

  • Grow with the best

    Upper manager level tutors with
    10+ years of real industry experience

  • Designed for you

    Pattern-breakers, creative  entrepreneurs, beginners and photographers looking to join
    the fashion industry

  • Language: English

    International students from all countries are welcome

  • Constructive approach

    Develop the skills you need when you
    need them

  • Immersion week

    In person week in Mexico city
    filled with fashion industry
    experiences

  • On-Live program

    Live video lessons with
    recorded version

  • 6 months - 72
    study hours

    • Weekly: 3 h live sessions
    • Total: 44 h theory,
      28 h practice

  • Build a
    portfolio

    6-12 photoshoot assignments

  • Completion certificate

    • OCDE Standards
    • Labor certification with government
      validity

  • Grow with the best

    Upper manager level tutors with 10+ years of real industry experience

  • Designed
    for you

    Pattern-breakers, creative entrepreneurs, 
    beginners and photographers looking to join the fashion industry

  • Language: English

    International students from all countries are welcome

  • Constructive approach

    Develop the skills you need when you
    need them

  • Immersion week

    In person week in Mexico city
    filled with fashion industry experiences

USE YOUR LENS AS A CATALYST FOR POSITIVE CHANGE

Obtain the skills to tell stories that amplify voices that often go unheard in mainstream media. We believe in the power of visual storytelling and challenging the status quo.

Photography experience like no other! Our Photography, Styling & Art Direction for Fashion and Luxury Lab invites you to step into a realm where rebellion is not just encouraged but celebrated. 

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Tailored to people who wants to: 

  • Get the skills to create ANOTHER type of images.
  • Bring their unique aesthetics into the fashion industry.
  • Explore their creativity and the creative job prospects.
  • Transfer their existing experience from another industry into fashion.
  • Upgrade their existing skills and work on inspiring projects.
  • Use unique photography skills in their existing project or business.
  • Graduate with the skills and portfolio ready to start working in fashion.

Why Choose TALLER?

Develop your unique aesthetics:

In a world saturated with standard beauty norms, we empower you to redefine beauty through YOUR unique perspective. Break away from traditional aesthetics and capture the raw, the unusual, and the beautifully unconventional. 

Build a powerful photo portfolio: 

Your portfolio is your CV. You will produce up to 12 unique photo shoots to create a strong photo portfolio. Our tutors will work together with you to make sure every image meets professional quality standards, without sacrificing your unique style.

 Sustainable & Ethical fashion:

We recognize the importance of sustainability in the fashion industry, and our labs reflect this commitment. Upgrade your skills to create impactful, eco-conscious visuals that tell a story & contribute to the ongoing conversation about ethical fashion.  

Get real-world skills at your own pace:

Learn the golden rules and then break them all. From technical aspects to modern trends - explore the full backstage process of image creation. We'll guide you in developing the actual skills that will set you apart in the competitive fashion industry.

Join a community of like-minded creatives:

Connect with a global community of like-minded creatives who appreciate the beauty of breaking the rules. Get access to an extensive network and make meaningful connections with the key holders of the fashion industry. Share ideas, collaborate on projects, and grow together while making a difference.

 Sustainable & Ethical fashion:

We recognize the importance of sustainability in the fashion industry, and our labs reflect this commitment. Upgrade your skills to create impactful, eco-conscious visuals that tell a story & contribute to the ongoing conversation about ethical fashion.  

START YOUR DIGITAL JOURNEY HERE

START YOUR DIGITAL JOURNEY HERE

Let's redefine the rules together and create the e-commerce projects that leave a lasting impact. Enroll and be part of a community of fashion industry creatives and digital entrepreneurs!

START YOUR DIGITAL JOURNEY HERE

Let's redefine the rules together and create the e-commerce projects that leave a lasting impact. Enroll and be part of a community of fashion industry creatives and digital entrepreneurs!

Programme Content

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Meet your tutors

Our Tutors are upper-level professionals from the fashion industry with more than 10 years of experience. Our tutors are based all around the world and always bring the latest knowledge into the live classroom.

TALLER has a strong core group of tutors together with a large network of nieche professionals giving unique masterclasses as invited tutors. TALLER team together with all the tutors is working consistently on on making the programmes captivating and industry-relevant.  

HELENA MUÑOZ

Marketing & sales professional

Marketing and commercialization expert with wide experience in the fashion industry, having worked at Luxottica, Mango, and DKNY. She has successfully launched various collections, redefined brand positioning, product strategies, and execution across diverse markets, with a strong focus on product. She holds a Master's degree in Marketing and Brand Identity from Barcelona and in Luxury Management from Milan.

JESÚS ARRIAGA

Marketing & Ecommerce expert

He is a professional with expertise in developing digital marketing and e-commerce strategies for the retail, luxury, banking, and services sectors. He specializes in campaigns focused on maximizing media investment and achieving sales conversion for both online and physical stores. With international experience in Barcelona and Madrid, he has spent 6 years in Mexico successfully implementing sales strategies for luxury, sports, and service brands. His previous roles include positions at TOUS, Adolfo Domínguez, and Grupo Martí.

SANTIAGO GONZÁLEZ

PR for the fashion & luxury industry

Co-founder of NAMELESS PR AGENCY, with clients including Hugo Boss, Sephora, Tory Burch, Versace, Moschino, Mugler, Nine West, Liverpool, Montblanc, Karl Lagerfeld, Jimmy Choo, among others. With over five years of experience in fashion, beauty, lifestyle, wellness, and design brands.

Our Educational Philosophy

TALLER’s educational approach is based on constructivism, critical thinking, student autonomy, experiential learning, cross-disciplinary perspectives and a strong emphasis on ethical and sustainable practices within the fashion and luxury industry.

At TALLER, we dive into the philosophical inquiries of fashion, drawing inspiration from thinkers like Heidegger, and embrace deconstruction as a tool for reshaping societal norms. We challenge the dominant business models in the fashion industry, fostering new possibilities in design, technology, and discourse. Through our cross-sectional training, we aim to cultivate competence, creativity, and sustainability, believing in a holistic approach to inhabiting the world favorably.

Our Methodology and Pedagogy

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READY TO EXPLORE THE FUTURE?

Join Our E-commerce, Influencer, and Digital Marketing Lab!
Embark on a transformative journey through the digital realms of the modern fashion industry with our comprehensive certificate programme.

Years developing the
fashion industry

Participants in our
academic programs

Leaders and companies
in relation with us

TALLER Certificates

TALLER is an external training agent for the Ministry of Labor and Social Security of the Government of the United Mexican States. All our programs offer labor certification with government validity, however our main focus in education is on your real-life experiences and skills relevant for the current needs of the fashion industry.  Typically a single certificate program takes 6-7 months with a possibility to join the immersion week or Masters specialization. 

Write your awesome label here.
Write your awesome label here.

Unlock Your Potential. 

The Master specialization

Obtain a Single Certificate or Elevate Your Credentials to a Master's Degree with Up to 6 Certifications, At a Minimal Cost Increment!

Single Laboral certificate program

Photography,
styling & art direction for fashion and luxury lab
$200/mo
Billed monthly
Includes:
  • 3 on-live hours weekly
  • up to 12 photo sessions
  • professional portfolio 
  • FOREVER ACCESS 

Upgrade

Fashion
& Luxury Master Specialization program

Art direction, marketing and communication for fashion & luxury 
$250/mo
Billed monthly
Includes:
  • 5 CERTIFICATE PROGRAMS
  • 3 YEARS TO COMPLETE 
  • FLEXIBLE START DATES
  • FOREVER ACCESS 

Upgrade

Fashion
& Luxury Master Specialization program

Art direction, marketing and communication for fashion & luxury 
$250/mo
Billed monthly
Includes:
  • 5 CERTIFICATE PROGRAMS
  • 3 YEARS TO COMPLETE 
  • FLEXIBLE START DATES
  • FOREVER ACCESS 

Upgrade

Fashion
& Luxury Master Specialization program

Art direction, marketing and communication for fashion & luxury 
$250/mo
Billed monthly
Includes:
  • 5 CERTIFICATE PROGRAMS
  • 3 YEARS TO COMPLETE 
  • FLEXIBLE START DATES
  • FOREVER ACCESS 

What our students say

ARANTZA URTAZA
Fashion Stylist

TALLER taught me that I am capable of anything I set my mind to, that I have many abilities, talents, and that I can do it. Above all, it showed me that I have my own style with which I can change the world.

ELLE MX
Fashion Magazine

This educational institution aims to transform the way education operates in our country by fostering the productive, creative, and competitive development of students within the fashion industry in Mexico. Whether you're a student or a professional, Taller FDP has something for you.

Revista Código
Art, Architechture & Design Magazine

Conversations go beyond mere trends and delve into economics, production processes, textile biases, the genuine history behind aesthetics, and a somewhat unfamiliar or misunderstood word within Mexican fashion circles: "market." (...) TALLER aims to formulate a response to the challenges facing the industry, addressing issues from creation to commercialization.

DEVELOP & UPGRADE YOUR DIGITAL SKILLS

We will help you unlock your inner potential so you can excel in your professional field. Boost your confidence, master the field, become a certified professional.

Frequently asked questions

What can I do after finishing the program? 

  • Strategic E-commerce Specialist: As a graduate of this programme you will be well-equipped to assume roles as strategic e-commerce specialists, armed with in-depth knowledge of economic paradigms, historical transitions, and the intricacies of online marketplaces. You will be able to devise effective strategies, navigate legalities, and optimize the online presence of businesses.
  • Digital Marketing Expert: With a solid foundation in digital marketing, you’ll be able to step into roles as digital marketing experts. Your proficient in SEO/SEM, email marketing, paid advertising and social media strategies, will enable you to drive online visibility and engagement.
  • Innovative Brand Builders: Armed with insights from brand building and storytelling modules, you will be able to craft and communicate brand identities authentically. You will graduate with a portfolio filled with real-life examples of your project work. 
  • Influencer Marketing Strategists: Graduates are well-prepared to step into roles as influencer marketing strategists. They understand market behavior trends, audience analysis, and effective strategies for brand elevation through influencers, allowing them to navigate the dynamic world of social influence.
  • E-commerce Entrepreneurs: Equipped with a holistic understanding of e-commerce, from its economic paradigms to digital marketing strategies, you will be able to venture into entrepreneurship. You will have the knowledge to develop and manage their online projects, ensuring success from conceptualization to full implementation.


What is the entrance level to enroll into the program? 

We do not require a specific education level to study in TALLER, however our programs are designed for motivated people who are serious about their education and career in fashion. You need to be able to study in English, have a semi or professional photo camera and have time for weekly 3 hour live sessions and practical photo assignments

What is an on-live program? 

On-live program means weekly live Zoom sessions with your tutor and the study group. You can join the live sessions or watch the class in recording. We strongly encourage you to attend the live sessions to get the most of this education, however all the live sessions are available in recording to watch at your own pace later. 

What is the on-live sessions schedule? 

The on-live sessions run from 8:00 AM to 11:00 AM CST. This is a time zone used in North America, including parts of the United States, Canada, Mexico and Central America.It is important to note the corresponding times for different locations. For example: 

  • California (PT): Commences at 6:00 AM PT and concludes at 9:00 AM PT.
  • Tokyo (JST): Starts at 12:00 AM JST (next day) and finishes at 3:00 AM JST (next day).
  • London (GMT): Kicks off at 2:00 PM GMT and wraps up at 5:00 PM GMT.


Taking time zones into consideration will ensure you don't miss out on any part of the sessions!

What should I do if I can't join the on-live sessions?

All the sessions will be recorded for you to access at your convenience if you cannot attend them live. However, it is necessary to submit a minimum of 80% of the required projects to qualify for a certificate. 

What are the enrollment payment options?

We offer two enrollment options for our program, allowing you to choose the one that best suits your preferences.

Single Payment: Free enrollment fee with a 30% discount on the total program cost. 

Monthly Payment: You will pay a USD 99 enrollment fee at the beginning and seven installments of USD 275. Your payments will start when the program begins and we will bill you automatically every month. Plus, for a limited time, we're offering a $25 USD discount on your monthly payment. 

Is there any enrollment fee for this program? 

An USD 99 enrollment fee is required only if you opt for a monthly payment method.

What happens if my scheduled tutor is unable to work in the program?

All the tutors are highly experienced professionals, each of them with at least 10 years of career in the fashion industry. They all hold open management positions. If, eventually, the scheduled tutor cannot work in the program due to professional issues, they will be replaced by another who meets the required profile for the delivery of  the programs, ensuring high standards for the sessions.

Book a call


 Do you have more questions or doubts about the programme? We would love to tell you more on a personal call. Just book it in the calendar and get the all the answers.  

Book a call


 Do you have more questions or doubts about the programme? We would love to tell you more on a personal call. Just book it in the calendar and get the all the answers.  

START YOUR DIGITAL JOURNEY HERE

Are you ready to embark on an exciting exploration of digital marketing for the fashion industry?
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