Commerce for the Fashion and Luxury Industries

Step into the world of fashion commercialization and scale new heights with our Master's program. You will develop specific skills and competencies for the commercialization of fashion products and services. You will gain and apply strategies in commerce and marketing to achieve success in both retail and online fashion businesses. You will become familiar with all the technical tools for managing the commercial aspects of a fashion business, ranging from building a brand identity, operating a business, commercial indicators for measuring performance, to communication and marketing.

Commerce for the Fashion and Luxury Industries

Step into the world of fashion commercialization and scale new heights with our Master's program. You will develop specific skills and competencies for the commerce of fashion products and services.

You will gain and apply strategies in commerce and marketing to achieve success in both retail and online fashion businesses.

You will become familiar with all the technical tools for managing the commercial aspects of a fashion business, ranging from building a brand identity, operating a business, commercial indicators for measuring performance, to communication and marketing.

Write your awesome label here.

This program is for: 

  • E-commerce Geeks: Ideal for individuals interested in e-commerce, offering a deep dive into economic paradigms, historical transitions, and online marketplace intricacies.
  • Influencer Marketing Enthusiasts: Suited for those interested in influencer marketing, covering trends, audience analysis, and effective strategies for brand elevation.
  • Entrepreneurs & Business Owners: Perfect for those aiming to elevate their online presence and sales through digital marketing, e-commerce, and influencer strategies.
  • Marketing Professionals: Beneficial for those seeking to grow their in-depth knowledge of digital marketing, e-commerce, and influencer strategies for the fashion and luxury industry to kickstart their careers.
  • On-Live program

    Live video lessons with
    recorded version
  • 360 study hours

    • 220 hours theory, 140 hours practice
    • 3 hour weekly sessions per certificate
  • Build a portfolio

    Graduate with a professional
    portfolio of your work examples 

  • Completion certificate

    • OECD Standards
    • Labor certification with
      government validity
  • Grow with the best

    Upper manager level tutors with
    10+ years of real industry experience
  • Designed for you

    Pattern-breakers, creative entrepreneurs, marketing & fashion professionals, artists 
    & beginners looking to join the industry
  • Language: English

    International students from all
    countries are welcome
  • Constructive approach

    Develop the skills you need
    when you need them
  • Graduate with a real
    business

    Develop Your E-commerce Project
    from 0 to 100%
  • On-Live
    program

    Live video lessons
    with recorded version
  • 360 study hours

    • 220 hours theory,
      140 hours practice
    • 3 hour weekly sessions per certificate
  • Build a
    portfolio

    Graduate with a professional portfolio
    of your work examples 
  • Completion certificate

    • OECD Standards
    • Labor certification with government validity
  • Grow with
    the best

    Upper manager level tutors with 10+ years
    of real industry experience
  • Designed
    for you

    Pattern-breakers, creative entrepreneurs, marketing & fashion professionals, artists 
    & beginners looking to join the industry
  • Language:
    English

    International students from all countries are welcome
  • Constructive approach

    Develop the skills you need when you
    need them
  • Graduate with a real business

    Develop Your E-commerce Project
    from 0 to 100%

Certificate programs included

Certificate programs included

TALLER is an external training agent for the Ministry of Labor and Social Security of the Government of the United Mexican States, therefore all our programs offer labor certification with government validity. Typically a single certificate program takes 6-7 months.

We refer to our certificate programs as "Labs" to emphasize their hands-on nature, providing experiential learning environments where students actively engage in real-world scenarios to develop practical skills and industry-specific knowledge.

1. Trend Forecasting Lab 

Explore the Future of Fashion Trends
Duration: 6 months, 72  study hours
Start: August, 2024

Immerse yourself in our Trend Forecasting Lab, where you'll explore, analyze, and measure the impact of social and consumer trends on the fashion industry. Upgrade your skills to identify patterns and key micro-trends, contributing to our annual trends book. It's time to transform your understanding of fashion trends!

2. Fashion Thinking Lab 

Become a Critical Fashion Mind
Duration: 6 months, 72  study hours
Start: March 26th, 2024

Join our Fashion Thinking Lab, a transformative program that delves into contemporary critical thinking on fashion. You'll explore semiotics, social theory, philosophy, and more, inspiring you to develop a personal and critical viewpoint across different realms of the fashion industry.

3. Communication and Marketing Strategy Lab 

Transform Brand Communication
Duration: 6 months, 72  study hours
Start: August, 2024

This lab-program inspires you to upgrade your theoretical and practical knowledge for applying contemporary communication strategies to a fashion brand. Scale your understanding of brand recognition, communication channels, and strategy execution, providing a comprehensive framework for communication management.

4. Digital Marketing,
E-commerce and Influencer Marketing Lab

Access the future of fashion commerce!
Duration: 6 months, 72  study hours
Start: March 27th, 2024

Develop your online project from 0 to 100% in our Digital Marketing Lab. Explore innovative e-commerce practices and seize the opportunities available today. Free yourself from traditional retail constraints and explore new dimensions of the fashion industry.

5. Commercialization and Sales Strategy Lab

Grow Sustainable Fashion Brands
Duration: 6 months, 72  study hours
Start: August, 2024

Upgrade your approach to commercialization! Grow your skills for implementing contemporary, commercial, and communication strategies in alignment with sustainability principles. Access a comprehensive framework for communication management, enabling you to scale your understanding of brands, communication channels and strategy execution.

BE THE CHANGE YOU WANT TO SEE IN THE FASHION AND LUXURY INDUSTRY.

About TALLER

TALLER is another type of fashion school. Since its inception, has been on a mission to transform and elevate the fashion and luxury industry. Now, a decade later, we proudly celebrate our vision of revitalizing material culture through the training of professionals and creators.

Co-founded by Montserrat González Caballero, a visionary in textile and fashion design, our journey began when she recognized the need for trained personnel in the national fashion and luxury sector. As a member of the Belt and Road Alliance, we stand as one of the Mexican institutions fostering global collaboration in textile, science, and technology. 

Through our cross-sectional training, we aim to cultivate competence, creativity, and sustainability, believing in a holistic approach to inhabiting the world favorably.

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Our tutors

Our tutors are upper-level professionals from the fashion industry with more than 10 years of experience. Our tutors are based all around the world and always bring the latest knowledge into the live classroom.

TALLER has a strong core group of tutors together with a large network of niche professionals giving unique masterclasses as invited tutors. TALLER team together with all the tutors is working consistently on making the programs captivating and industry-relevant.  

OLIVIA MEZA DE LA ORTA

Tutor

A fashion journalist with ten years of experience. She is the founder and director of MEOW Magazine (2013). A freelance collaborator in various digital and print publications such as InStyle, i-D, GQ, The Style Guide by Andares, La Tempestad, Elle Mexico, and Badhombre. She is responsible for art direction, fashion productions, and styling for editorials, digital advertising campaigns for Bombavista, adidas Originals, Nike Sportswear, Vans, Liverpool, among others, and independent projects such as Rampa, The Wedding Book, Fashion Week Mexico, Archipelago, and Louis Vuitton City Guides.

NATALYA TARANKOVA

Tutor

A Latvian experimental photographer based in Denmark and Mexico. In her 20 year long photo career she has been working within art, documentary, experimental and commercial photography. She graduated as a teacher from alternative teacher training in Denmark in 2014 and has worked in a long list of educational projects in Europe, Africa and Asia. Natalya founded W.e. Space Cph, a creative hub in Copenhagen, were she started teaching photography to creatives and entrepreneurs and never stopped since then. Natalya showcased 2 of her solo exhibitions in Copenhagen and has been part of numerous international exhibitions and galleries.

JESÚS ARRIAGA

Tutor

A professional with experience in developing digital marketing and e- commerce strategies for the retail, luxury, banking, and services sectors. Arriaga is a specialist in campaigns focused on maximizing investment in media and conversion in virtual and physical stores. He has six years of experience developing successful sales strategies for brands such as TOUS, Adolfo Domínguez, and Grupo Martí.

HELENA MUÑOZ

Tutor

A marketing and sales professional with experience in the fashion industry. Currently serving as a portfolio manager for Luxottica, focusing on fast fashion brands in the Latin American market. Formerly, she held the position of Senior International Fashion Merchandiser for Mango and worked as an Account Executive – International Sales & Merchandising for DKNY in Milan, Italy. She holds a Bachelor's degree in Business Management, a Master's in Marketing, and a Master's in Luxury Product Management.

JOHNNY LÓPEZ

Tutor

He has worked in creative direction, production, and styling for editorials in Grazia, GQ, Marie Claire, Harper's Bazaar, Glamour, among others. He has served as a fashion coordinator for global brands' campaigns such as Nike and Calvin Klein Underwear. He studied Textile and Fashion Design and was recognized as one of the top 8 stylists in Mexico by Grazia Mexico magazine.Marketing and commercialization expert with wide experience in the fashion industry, having worked at Luxottica, Mango, and DKNY. She has successfully launched various collections, redefined brand positioning, product strategies, and execution across diverse markets, with a strong focus on product. She holds a Master's degree in Marketing and Brand Identity from Barcelona and in Luxury Management from Milan.

RENATA BECERRIL

Tutor

Curator and design critic. She currently directs CAPITALES, a gallery and design consultancy with clients such as Público Coworking, Tampico Government, Trendsétera, fashion brands, among others. She is the founder and former director of the international festival Abierto Mexicano de Diseño. She holds a master's degree in contemporary design curation from Kingston University, London. She has curated numerous exhibitions, including the first Mexican exhibition in London for the Architecture Festival presented by RIBA.

LIA LABARTHE

Tutor

Lia Labarthe has worked as a trend analyst at WGSN and Trend Union in Paris. She was a fashion designer at Cuidado con el Perro. She is a textile and fashion designer with a Master's degree in Fashion Trend Forecasting from Polimoda in Florence.

JAVIER RUBIO

Tutor

He has worked as a Senior Buyer-Merchandiser at Forever 21, overseeing inventory management, budgeting, product selection for various departments, and promotion scheduling. From 2002 to 2019, he served as a Buyer and Merchandiser at Suburbia, managing formal men's wear, prestigious women's brands, juniors, men's wear, home goods, sports, and women's and men's footwear, contributing to increased performance across all categories within the company.

TANYA MELÉNDEZ

Tutor

Currently, she is a Senior Curator at the Museum at the Fashion Institute of Technology (MFIT) in New York. She has worked for the British Council Mexico as a cultural advisor and at the Cooper Hewitt National Design Museum. A Fulbright-García Robles (2002-2004) and National Fund for Culture and Arts (2002) scholar, she received the Miguel Covarrubias Award (Bachelor's Thesis in Museology) from the National Institute of Anthropology and History in 2000. She studied a master's in museology for fashion and textiles at the Fashion Institute of Technology (FIT-New York) and a bachelor's in Humanities at the University of the Americas – Puebla.

ALEJANDRA SÁNCHEZ

Tutor

Currently working in the women's buying department for Mexico and Latin America at Salvatore Ferragamo. Formerly, she served as a Senior Brand Manager at Fiorentina, Senior Brand Manager at Emporio Armani, Regional Merchandising Manager at Levi Strauss & Co. for Mexico & LATAM, Merchandising Manager at Ilusión, Senior Buyer for Bags and Accessories at Liverpool, and as a Buying Manager at Suburbia S. de R.L. for Clothing.

SANTIAGO GONZÁLES

Tutor

Co-founder of NAMELESS PR AGENCY, Santiago González's clientele includes Hugo Boss, Sephora, Tory Burch, Versace, Moschino, Mugler, Nine West, Liverpool, Montblanc, Karl Lagerfeld, Jimmy Choo, among others. With over five years of experience, he specializes in fashion, beauty, lifestyle, wellness, and design brands.

GERARDO MICHAUX

Tutor

Gerardo Michaux is the Research and Development Manager at Ganon. He is an expert in designing embellishments for clothing and textiles. Michaux has developed enhancements for Tommy Hilfiger, Cavalier, Lob, Gallantdale, Coppel, and various national manufacturers. Specialized in trend forecasting and sourcing new materials in China, India, and Japan.

PABLO VERAZA TONDA

Tutor

Co-founder of the Research Program on Critical Studies on the Fashion and Luxury Phenomenon (2023). An academic at UNAM and a Ph.D. researcher at the University of Freiburg, Germany. His research focuses on contemporary phenomenology, specializing in the phenomenology of the political. Veraza Tonda's work spans areas such as "History of Aesthetics," "Deconstruction," "Phenomenology," "Contemporary Ontology," and "Critical Theory."

PABLO SOLANO

Tutor

A fashion and beauty photographer with 8 years of experience in team management, editorials, styling, and art direction. He is dedicated to the preparation and planning of photo sessions and is involved in the fields of communication, marketing, and fashion. Solano has worked with clients such as L'Oréal Paris, Nyx Cosmetics, Mac Cosmetics, Letal Cosmetics, Conair Costa Rica, and has been featured in magazines like InStyle Mexico, Hola, People en Español, GQ Magazine, Bad Hombre, Men's Health, Vanidades Costa Rica, among others.

What our students say

ARANTZA URTAZA
Fashion Stylist

TALLER taught me that I am capable of anything I set my mind to, that I have many abilities, talents, and that I can do it. Above all, it showed me that I have my own style with which I can change the world.

REVISTA CÓDIGO
Art, Architecture & Design Magazine

Conversations go beyond mere trends and delve into economics, production processes, textile biases, the genuine history behind aesthetics, and a somewhat unfamiliar or misunderstood word within Mexican fashion circles: "market." (...) TALLER aims to formulate a response to the challenges facing the industry, addressing issues from creation to commercialization.

ELLE MX
Fashion Magazine

This educational institution aims to transform the way education operates in our country by fostering the productive, creative, and competitive development of students within the fashion industry in Mexico. Whether you're a student or a professional, TALLER FDP has something for you.

Frequently asked questions

What can I do after finishing this Master specialization program? 

As a graduate of this dynamic program, you'll be equipped with a comprehensive skill set that opens doors to diverse and exciting career opportunities in the ever-evolving realm of fashion and luxury industry.


Our program is designed to nurture your creative instincts while providing a solid foundation in strategic marketing and effective communication. Upon completing your studies, you'll be ready to take on roles that seamlessly blend artistic flair with business, making you an indispensable asset to the fashion and luxury industries.

Potential career paths include:

  • Strategic E-commerce Specialist: As a graduate of this programme you will be well-equipped to assume roles as strategic e-commerce specialists, armed with in-depth knowledge of economic paradigms, historical transitions, and the intricacies of online marketplaces. You will be able to devise effective strategies, navigate legalities, and optimize the online presence of businesses.
  • Digital Marketing Expert: With a solid foundation in digital marketing, you’ll be able to step into roles as digital marketing experts. Your proficient in SEO/SEM, email marketing, paid advertising and social media strategies, will enable you to drive online visibility and engagement.
  • Innovative Brand Builders: Armed with insights from brand building and storytelling modules, you will be able to craft and communicate brand identities authentically. You will graduate with a portfolio filled with real-life examples of your project work.
  • Influencer Marketing Strategists: Graduates are well-prepared to step into roles as influencer marketing strategists. They understand market behavior trends, audience analysis, and effective strategies for brand elevation through influencers, allowing them to navigate the dynamic world of social influence.
  • E-commerce Entrepreneurs: Equipped with a holistic understanding of e-commerce, from its economic paradigms to digital marketing strategies, you will be able to venture into entrepreneurship. You will have the knowledge to develop and manage their online projects, ensuring success from conceptualization to full implementation.

What is the entrance level to enroll into the program? 

We do not require a specific education level to study in TALLER, however our program are designed for motivated people who are serious about their education and career in fashion. You need to be able to study in English. You have time for weekly 3 hour live sessions per certificate program. Typically a single certificate program takes 6-7 months. This Master specialization includes 5 Certificate programs. That means you need to be able to commit to 2,5-3 years of education, depending on your pace and assignment delivery.

How does the Master and Certificate system works?

Certificate programs start in March and August of each year as indicated in the table above. You have two years since the moment you enroll in the program to complete them all. You are free to choose in which order you prefer to follow the Certificate programs. For example, you may choose to start your Master specialization with Trend Forecasting Lab and Commercialization and Sales Strategy Lab in August 2024 and after completion you can start the other three certificate programs already in 2024 or during the following year. Each Certificate program  starts once a year - in August or March. You can take 1, 2 or even 3 certificate programs simultaneously as long as you can commit to the weekly  on-live classes and practical assignments. 

What is an on-live program? 

On-live programme means weekly live Zoom sessions with your tutor and the study group. You can join the live sessions or watch the class in recording. We strongly encourage you to attend the live sessions to get the most of this education, however all the live sessions are available in recording to watch at your own pace later. 

What is the on-live sessions schedule?

The on-live sessions run from 8:00 AM to 11:00 AM CST. This is a time zone used in North America, including parts of the United States, Canada, Mexico and Central America.It is important to note the corresponding times for different locations. For example: 

  • California (PT): Commences at 6:00 AM PT and concludes at 9:00 AM PT.
  • Tokyo (JST): Starts at 12:00 AM JST (next day) and finishes at 3:00 AM JST (next day).
  • London (GMT): Kicks off at 2:00 PM GMT and wraps up at 5:00 PM GMT.


Taking time zones into consideration will ensure you don't miss out on any part of the sessions!

What should I do if I can't join the on-live sessions?

All the sessions will be recorded for you to access at your convenience if you cannot attend them live. However, it is necessary to submit a minimum of 80% of the required projects to qualify for a certificate.

How long will I pay a monthly fee?

You are welcome to pay the whole amount when you enroll into the Masters or split the total amount into 24 monthly payments.

Is there any enrollment fee for this Master specialization program?

There is nothing to worry about! If you choose to make a single payment, no registration fee will be applied. However, if you go for the monthly payment option, an initial payment will be required at the time of registration. The 23 remaining payments will be automatically charged, starting one month after your registration.

What happens if my scheduled tutor is unable to work in the program?

All the tutors are highly experienced professionals, each of them with at least 10 years of career in the fashion industry. They all hold open management positions. If, eventually, the scheduled tutor cannot work in the program due to professional issues, they will be replaced by another who meets the required profile for the delivery of  the programs, ensuring high standards for the sessions.

Book a call


 Do you have more questions or doubts about the program? We would love to tell you more on a personal call. Just book it in the calendar and get the all the answers.  

Book a call


 Do you have more questions or doubts about the programme? We would love to tell you more on a personal call. Just book it in the calendar and get the all the answers.  

REDEFINE THE RULES 

Let's redefine the rules together and create a digital revolution that leaves a lasting impact. Enroll now and acquire strategies in commerce and marketing, fostering success in your online fashion ventures.

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