Start: March 27th, 2024
Duration: 6 months, 72 study hours
Sessions: Wednesdays - 8:00 am to 11:00 am (CST)

Digital Marketing, E-commerce and Influencer Marketing Lab

Digital Marketing, E-commerce and Influencer Marketing Lab

Access the Future of Fashion Commerce

Develop your online project from 0 to 100% in our Digital Marketing, E-commerce and Influencer Marketing Lab. Explore innovative e-commerce practices and seize the opportunities available today. Free yourself from traditional retail constraints and explore new dimensions of the fashion industry.


This program is for people who want to: 

  • Explore their digital marketing job prospects 
  • Bring their unique ideas into the fashion industry
  • Transfer their existing experience from another industry into fashion
  • Upgrade their existing marketing skills and work on inspiring projects
  • Use unique digital skills in their existing project or business
  • Graduate with practical skills and ready e-commerce project ready 

    • On-Live program

      Live video lessons with
      recorded version

    • 6 months - 72 study hours

      • Weekly: 3 h live sessions
      • Total: 44 h theory, 28 h practice

    • Build a portfolio

      Develop Your E-commerce
      Project from 0 to 100%:

    • Completion certificate

      • OCDE Standards
      • Labor certification with government
        validity

    • Grow with the best

      Upper manager level tutors with
      10+ years of real industry experience

    • Designed for you

      Pattern-breakers, creative entrepreneurs, marketing & fashion professionals, artists & beginners looking to join the industry

    • Language: English

      International students from all countries are welcome

    • Constructive approach

      Develop the skills you need when you
      need them

    • Global Perspectives

      Exchange with experiences with your international team of students and tutors

    • On-Live program

      Live video lessons with
      recorded version

    • 6 months - 72
      study hours

      • Weekly: 3 h live sessions
      • Total: 44 h theory,
        28 h practice

    • Build a portfolio

      Develop Your E-commerce Project from 0 to 100%:

    • Completion certificate

      • OCDE Standards
      • Labor certification
        with government
        validity

    • Grow with
      the best

      Upper manager level tutors with
      10+ years of real industry experience

    • Designed
      for you

      Creative  entrepreneurs, e-commerce curious and business owners looking to join the fashion industry

    • Language: English

      International students from all countries are welcome

    • Constructive approach

      Develop the skills you need when you
      need them

    • Global Perspectives

      Exchange with experiences with your international team of students and tutors

    UNLOCK YOUR FASHION COMMERCE POTENTIAL WITH OUR DIGITAL MARKETING,  E-COMMERCE, AND INFLUENCER MARKETING LAB!  

    Ready to grow your creative business online? Join our community of like-minded individuals and access the future of fashion commerce today!


    Enroll in our Digital Marketing, E-commerce, and Influencer Marketing Lab – where innovation meets opportunity. Your journey to becoming a fashion commerce expert begins now!

    Write your awesome label here.

    This program is tailored for:

    • E-commerce Curious: Ideal for individuals curious about e-commerce, offering a deep dive into economic paradigms, historical transitions, and online marketplace intricacies.
    • Influencer Marketing Enthusiasts: Suited for those interested in influencer marketing, covering trends, audience analysis, and effective strategies for brand elevation.
    • Entrepreneurs & Business Owners: Perfect for those aiming to elevate their online presence and sales through digital marketing, e-commerce, and influencer strategies.
    • Marketing Students & Graduates: Beneficial for students seeking practical knowledge in digital marketing, e-commerce, and influencer strategies to kickstart their careers.

    Why Choose
    Digital Marketing,
    E-commerce and Influencer Marketing Lab?

    Why Choose
    Digital Marketing,
    E-commerce and Influencer Marketing Lab?

     Curriculum for Modern Entrepreneurs:

    Our program not only introduces you to the dynamic world of digital marketing, e-commerce, and influencer marketing but also guides you through the back stage of the fashion and luxury industry. From the fundamentals to advanced strategies, our curriculum empowers you to master the skills needed to thrive in today's competitive market.


    From Concept to Commerce: 

    Develop Your E-commerce Project from 0 to 100%: Our program provides a hands-on approach, allowing you to develop your e-commerce project from an idea to completion. Witness your ideas come to life as you navigate through each module, gaining practical insights and hands-on skills through working on your e-commerce projects.

    Innovative Practices and Global Perspectives:

    Explore the latest in e-commerce practices with a global perspective. Stay ahead of the curve by learning innovative strategies that are shaping the future of the fashion industry, providing you with a competitive edge in the global marketplace.

    Strategic Freedom Beyond Traditional Retail Constraints: 

    Strategic Freedom Beyond Traditional Retail Constraints: Break free from the constraints of traditional retail and discover new dimensions of the fashion industry. Our course empowers you to think creatively and strategically, enabling you to adapt to the ever-changing landscape of the fashion market.

    Join a community of like-minded creatives:

    Connect with a global community of like-minded creatives who appreciate the beauty of breaking the rules. Get access to an extensive network and make meaningful connections with the key holders of the fashion industry. Share ideas, collaborate on projects, and grow together while making a difference.

    Elevate Your Brand with Influencer Marketing:

    Masters of Influence: Become a master of influence in the digital era with our dedicated module on influencer marketing. Learn to leverage the power of influencers effectively, building meaningful relationships that elevate your brand's visibility and credibility.

    START YOUR DIGITAL JOURNEY HERE

    Let's redefine the rules together and create the e-commerce projects that leave a lasting impact. Enroll and be part of a community of fashion industry creatives and digital entrepreneurs!

    Program Content

    Write your awesome label here.

    Meet your tutors

    Our Tutors are upper-level professionals from the fashion industry with more than 10 years of experience. Our tutors are based all around the world and always bring the latest knowledge into the live classroom.

    TALLER has a strong core group of tutors together with a large network of nieche professionals giving unique masterclasses as invited tutors. TALLER team together with all the tutors is working consistently on on making the programs captivating and industry-relevant.  

    HELENA MUÑOZ

    Marketing & sales professional

    A marketing and sales professional with experience in the fashion industry. Currently serving as a portfolio manager for Luxottica, focusing on fast fashion brands in the Latin American market. Formerly, she held the position of Senior International Fashion Merchandiser for Mango and worked as an Account Executive – International Sales & Merchandising for DKNY in Milan, Italy. She holds a Bachelor's degree in Business Management, a Master's in Marketing, and a Master's in Luxury Product Management.

    JAVIER RUBIO

    Marketing & Ecommerce expert

    He has worked as a Senior Buyer-Merchandiser at Forever 21, overseeing inventory management, budgeting, product selection for various departments, and promotion scheduling. From 2002 to 2019, he served as a Buyer and Merchandiser at Suburbia, managing formal men's wear, prestigious women's brands, juniors, men's wear, home goods, sports, and women's and men's footwear, contributing to increased performance across all categories within the company.

    JESÚS ARRIAGA

    Marketing & Ecommerce expert

    A professional with experience in developing digital marketing and e- commerce strategies for the retail, luxury, banking, and services sectors. Arriaga is a specialist in campaigns focused on maximizing investment in media and conversion in virtual and physical stores. He has six years of experience developing successful sales strategies for brands such as TOUS, Adolfo Domínguez, and Grupo Martí.

    Our Educational Philosophy

    TALLER’s educational approach is based on constructivism, critical thinking, student autonomy, experiential learning, cross-disciplinary perspectives and a strong emphasis on ethical and sustainable practices within the fashion and luxury industry.

    At TALLER, we dive into the philosophical inquiries of fashion, drawing inspiration from thinkers like Heidegger, and embrace deconstruction as a tool for reshaping societal norms. We challenge the dominant business models in the fashion industry, fostering new possibilities in design, technology, and discourse. Through our cross-sectional training, we aim to cultivate competence, creativity, and sustainability, believing in a holistic approach to inhabiting the world favorably.

    Our Methodology and Pedagogy

    Write your awesome label here.

    READY TO EXPLORE THE FUTURE?

    Join Our Digital Marketing, E-commerce and Influencer Marketing Lab!
    Embark on a transformative journey through the digital realms of the modern fashion industry with our comprehensive certificate program.

    Years developing the
    fashion industry

    Participants in our
    academic programs

    Leaders and companies
    in relation with us

    TALLER Certificates

    TALLER is an external training agent for the Ministry of Labor and Social Security of the Government of the United Mexican States. All our programs offer labor certification with government validity, however our main focus in education is on your real-life experiences and skills relevant for the current needs of the fashion industry.  Typically a single certificate program takes 6-7 months with a possibility to join the immersion week or Masters specialization. 

    Write your awesome label here.
    Write your awesome label here.

    Unlock Your Potential

    The Master specialization

    Obtain a Single certificate or elevate your credentials to a Master specialization with up to 6 Single certificates, at a minimal cost difference!

    What our students say

    Arantza urtaza
    Fashion Stylist

    TALLER taught me that I am capable of anything I set my mind to, that I have many abilities, talents, and that I can do it. Above all, it showed me that I have my own style with which I can change the world.

    REVISTA CÓDIGO
    Art, Architecture & Design Magazine

    Conversations go beyond mere trends and delve into economics, production processes, textile biases, the genuine history behind aesthetics, and a somewhat unfamiliar or misunderstood word within Mexican fashion circles: "market." (...) TALLER aims to formulate a response to the challenges facing the industry, addressing issues from creation to commercialization.

    ELLE MX
    Fashion Magazine

    This educational institution aims to transform the way education operates in our country by fostering the productive, creative, and competitive development of students within the fashion industry in Mexico. Whether you're a student or a professional, Taller FDP has something for you.

    DEVELOP & UPGRADE YOUR DIGITAL SKILLS

    We will help you unlock your inner potential so you can excel in your professional field. Boost your confidence, master the field, become a certified professional.

    Frequently asked questions

    What can I do after finishing the program? 

    • Strategic E-commerce Specialist: As a graduate of this program you will be well-equipped to assume roles as strategic e-commerce specialists, armed with in-depth knowledge of economic paradigms, historical transitions, and the intricacies of online marketplaces. You will be able to devise effective strategies, navigate legalities, and optimize the online presence of businesses.
    • Digital Marketing Expert: With a solid foundation in digital marketing, you’ll be able to step into roles as digital marketing experts. Your proficient in SEO/SEM, email marketing, paid advertising and social media strategies, will enable you to drive online visibility and engagement.
    • Innovative Brand Builders: Armed with insights from brand building and storytelling modules, you will be able to craft and communicate brand identities authentically. You will graduate with a portfolio filled with real-life examples of your project work. 
    • Influencer Marketing Strategists: Graduates are well-prepared to step into roles as influencer marketing strategists. They understand market behavior trends, audience analysis, and effective strategies for brand elevation through influencers, allowing them to navigate the dynamic world of social influence.
    • E-commerce Entrepreneurs: Equipped with a holistic understanding of e-commerce, from its economic paradigms to digital marketing strategies, you will be able to venture into entrepreneurship. You will have the knowledge to develop and manage their online projects, ensuring success from conceptualization to full implementation.


    What is the entrance level to enroll into the program? 

    We do not require a specific education level to study in TALLER, however our programs are designed for motivated people who are serious about their education and career in fashion. You need to be able to study in English, have a semi or professional photo camera and have time for weekly 3 hour live sessions and practical photo assignments

    Do I need to have an experience in marketing to join the program? 

    It is not essential to have the experience in marketing, however you need to be ready to have a strong commitment to grow and practice digital skills to be able to execute practical assignments and build your own e-commerce project.

    What is an on-live program? 

    On-live program means weekly live Zoom sessions with your tutor and the study group. You can join the live sessions or watch the class in recording. We strongly encourage you to attend the live sessions to get the most of this education, however all the live sessions are available in recording to watch at your own pace later. 

    What is the on-live sessions schedule? 

    The on-live sessions run from 8:00 AM to 11:00 AM CST. This is a time zone used in North America, including parts of the United States, Canada, Mexico and Central America.It is important to note the corresponding times for different locations. For example: 

    • California (PT): Commences at 6:00 AM PT and concludes at 9:00 AM PT.
    • Tokyo (JST): Starts at 12:00 AM JST (next day) and finishes at 3:00 AM JST (next day).
    • London (GMT): Kicks off at 2:00 PM GMT and wraps up at 5:00 PM GMT.


    Taking time zones into consideration will ensure you don't miss out on any part of the sessions!

    What should I do if I can't join the on-live sessions?

    All the sessions will be recorded for you to access at your convenience if you cannot attend them live. However, it is necessary to submit a minimum of 80% of the required projects to qualify for a certificate. 

    What are the enrollment payment options?

    We offer two enrollment options for our program, allowing you to choose the one that best suits your preferences.

    Single Payment: Free enrollment fee with a 30% discount on the total program cost. 

    Monthly Payment: You will pay a USD 99 enrollment fee at the beginning and seven installments of USD 275. Your payments will start when the program begins and we will bill you automatically every month. Plus, for a limited time, we're offering a $25 USD discount on your monthly payment. 

    Is there any enrollment fee for this program? 

    An USD 99 enrollment fee is required only if you opt for a monthly payment method.

    What happens if my scheduled tutor is unable to work in the program?

    All the tutors are highly experienced professionals, each of them with at least 10 years of career in the fashion industry. They all hold open management positions. If, eventually, the scheduled tutor cannot work in the program due to professional issues, they will be replaced by another who meets the required profile for the delivery of  the programs, ensuring high standards for the sessions.

    Book a call


    Do you have more questions or doubts about the program? We would love to tell you more on a personal call. Just book it in the calendar and get the all the answers.  

    Book a call


     Do you have more questions or doubts about the programme? We would love to tell you more on a personal call. Just book it in the calendar and get the all the answers.  

    START YOUR DIGITAL JOURNEY HERE

    Are you ready to embark on an exciting exploration of digital marketing for the fashion industry?
    Created with